About Us

Emily Walker is the owner of To Love and To Cherish Bridal, which has been a personal dream of hers for some time, and has now become a reality as she opens her luxury bridal boutique in Ashbourne, Derbyshire! After her own experience of shopping for a wedding dress, she found that, to find her dream dress, she had to compromise on the service and surroundings. Wedding dress shopping should be an exciting and memorable experience, with friendly and helpful staff which to make you feel comfortable and beautiful, with elegant and luxurious surroundings and little extras to make for a truly memorable experience.

With that in mind, Emily set about creating a unique Bridal Experience for her luxury Bridal Boutique in Ashbourne. At To Love and To Cherish Bridal, you do not book sales appointments but a unique and magical experience. You will receive your own Bridal Gift Bag, a choice of drinks including tea, lattes and champagne and tasty treats including macarons, homemade biscuits and cupcakes. We want you to relax and enjoy your time with your friends and family as you pick out your dream wedding dress. There is no rush and our friendly and helpful stylists will be with you to answer any questions and help with any requirements no matter how big or small. Never be afraid to ask us anything!

Our shop stocks a wide range of styles and can accommodate a variety of different tastes, sizes and budgets for both the bride and her bridesmaids. We place great emphasis on the details as we know it can be these little details and extras that can create the dress of your dreams, whilst also making the shopping experience one to cherish. Our boutique is luxuriously decorated and elegant, with comfortable furnishing throughout so that you and your guests can enjoy the day in style and comfort.